Branding / 

Client: Wickr Inc. (US)
Credit: Daylight Design

    2015

Wickr is the new definition of a security platform for the various on/offline media and users. Wickr's symbol type represents secure, trustworthy and fluid communication between different media and platforms.  Double back-slash symbol refers to the sense of access to the system, direct control and flexibility, as a starting point of the brand's visual expression. Wickr brand is the signature for the next generation security platform that confidently delivers trust, control, transparency.

The double-slash mark represents the starting point and the end point of the necessary tension between the two core functions: Communication and security. The flow of secure information through the platform is visualized as the transparent grid, which emphasizes solid stability, and enabling accessibility.